Independent Retailer Launches Expanded Ecommerce Content

new IR site

[Bethel, CT August 21st, 2018] In response to increasing reader demand, Independent Retailer is proud to launch a new and expanded ecommerce content section. “Brick and mortar retail will continue to be a focal point of our magazine,” says Meaghan Brophy, editorial director, “But, in today’s world the distinction between bricks and clicks is undeniably […]



It’s Raining Customers: Why You Need an Umbrella Loyalty Program

umbrella in the rain

What if you could tackle common challenges like retention, acquisition, engagement, and brand awareness, all with a single program?




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No Brand Is The New Brand

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Consumers are becoming more interested in no-name brands rather than huge moneymakers selling their products just for the name, and Amazon is realizing this trend and bringing what the customer wants right under their nose, so taking action on this could be crucial to your company.




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How to Create Your Own Amazon Prime Day – by RETAILMavens

amazon and retail

Yay!! It’s Almost Amazon Prime Day! Why should you care? It is a great opportunity to develop goodwill with your customers. Don’t miss the chance to take advantage of the cultural fanfare there will be about it. What is it really? On Monday, July 16th, Amazon is celebrating their own 36 hour holiday. According to […]



Amazon Prime Day 2018: What Merchants Need to Know to Win

Amazon Prime Day 2

Amazon has made Christmas in July a real thing. The annual Amazon Prime Day is a full day and a half of great deals exclusively available for Prime members. Many participating merchants and deal-seeking consumers consider this day a sacred retail holiday. Even retailers who aren’t a part of the “official” program can benefit from […]



The Conversational Magic Sauce for Ecommerce

pablo240

Ecommerce continues to grow every day, but there’s something missing amongst all the hype. Since the beginning of time, commerce has been a conversational experience. Businesses have to talk with customers and relate to them in order to make a sale, and according to Michael Perry, Director of Product at Shopify, this conversation “magic sauce” […]



Adding Mobile Package Tracking Can Help Your E-Commerce Store

delivery

Have you ever had a customer complain about a lost package or that it was taking too long to receive their order? Amazon is putting a live mobile tracking feature on their map, allowing customers to know when their expected package is nearby. Many online retailers have overlooked the importance of tracking, or rely too […]



Planting New Ideas with Physical Storefronts

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Could you ever imagine walking into a store and seeing no products for sale? Nordstrom has decided to boggle minds with that exact method: they are planning to open two merchandise-free stores in the LA market, according to Co-president Blake Nordstrom in a transcript. After its successful launch with their first merchandise-free store in October, […]



Grocery Goes Digital

grocery goes digital

According to Supermarket News, about 45% of consumers have shopped for groceries online, but 60% of that group says they rarely do so. The biggest barrier to online grocery shopping is perishables like meat and produce.




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IRCE: Ecommerce for All

IRCE

Held this coming June 5-8, 2018 at McCormick Place West in Chicago, the four day IRCE event will be packed with presentations by over 200 industry leading speakers and well-known companies and brands including Warby Parker, Eloquii, Beachbody, Chewy.com, Rue La La, Pinterest, and Houzz.




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